PRIMITAI – THE CALLING Dissonance Productions Release Date: 25/05/2018 Running Time: 53:59 Review by Dawn “The Metal Priestess” King 10/10
OK, I’m just going to say it now or I think I will spontaneously combust……. WOW! WHAT A FRIGGIN’ ALBUM!!
So, now, I have got that out of my system, who are Primitai?
Well, for those of you who don’t know (and I admit, I was one of you!) Primitai are a London-based melodic metal band who “draw inspiration from classic heavy metal and combine it with a modern production, intensity and subtle progressive edge.”
Formed in 2003, in Sandhurst, Berkshire, they achieved their breakthrough in 2010 with the release of their second album “Line of Fire.” It was so well received, both by the media and by the public, it led to appearances on UK tours and festivals such as Bloodstock, Hard Rock Hell, Hammerfest, High Voltage and the Wacken Cruise.
Their incredible career has seen them support the likes of Sepultura and Saxon, and fill slots with bands as diverse as Hell, Sodom, Powerquest, Crazy Lixx and Blayze Bayley. Their highlight came in 2015 when they did a tour with Wolf and the release of the 2016 album “Night Brings Insanity” saw them headline shows all over the UK and Ireland.
Now, in 2018, they have signed with Dissonance Productions, founded by Steve Beatty (director of Plastic Head Media) and Tom Doherty (former Motorhead manager), and their new full-length album “The Calling” will be released on 25th May, with the video for the first single “Overdrive” having been released on April 23rd.
The new album, once again, has been produced by Lasse Lammert (Alestorm, Gloryhammer), with vocal recording and production left for Tom Leech and features artwork from the magnificent Claudio Bergamin (Judas Priest, Battlebeast).
This is an album from a band who should be a lot bigger than what they are, but how many times have we heard this? Whether its people not venturing out to see “original” bands or those not wanting to give an unknown (to them) band a listen, we don’t know but bands are struggling to make the impact that a lot of them deserve to. And Primitai are one such band.
Guitarist Sergio’s talents have injected a finesse and a flair to their sound, building on their trademark, no-nonsense riffs, and co-guitarist Srdjan has equally raised his game. Their dual guitar work is simply sublime, adding melodic guitar duelling with chugging riffs. Guy’s vocals are sang with conviction, whether they are soft or snarling and I just adore his voice. He has all the elements that a great heavy metal singer should have and can change his voice at will, at times sounding like Mr Lordi (which is by no means a bad thing!) while at others matching that of the late Ronnie James Dio. The rhythm section is made up of bassist Scott and drummer Jonny, both formerly of the band Dry the River, with whom they have graced the mainstages at Glastonbury and Reading, toured North America and released two UK top 40 albums.
There is no doubt that this bunch of guys have gelled well together and are obviously all very talented, producing music that goes for the throat. Its fast, its meaty and its everything that heavy metal should be. This album has the fresh spontaneity of a debut album but has been complimented by refined song writing that has evolved over time with a progressive edge.
I don’t give 10 out of 10’s easily, and so many albums I have reviewed have fallen just short, but there is nothing I don’t like about this album. It impacted on me right from the very start and I didn’t want it to end. It pulls on so many elements of so many different genres of metal, that it is hard to define it completely. I don’t like to pigeon hole music anyway so to me it’s just HEAVY METAL, pure and simple!
I hope to see these guys on the road somewhere as I have a feeling they would be fantastic in a live setting, and I have already ordered their back albums. This is one band that dodged my radar but thanks to reviewing I have now become a HUGE fan of.
Keep up the great work guys and I’ll see you at a gig somewhere!!
Disclaimer: This review is solely the property of Dawn “The Metal Priestess” King and Ever Metal. It is strictly forbidden to copy any part of this review, unless you have the strict permission of both parties. Failure to do adhere to this will be treated as plagiarism and will be reported to the relevant authorities.